Is downsizing Xbox Asha Sharma’s real mission? Analyst Joost van Dreunen is of exactly this opinion and classifies the layoffs as a targeted measure to bring the overgrown company back into shape. The euphoria around Xbox-Chief Asha Sharma is fading in the face of massive restructuring and looming austerity measures. Industry expert Joost van Dreunen … Read more
Unfortunately, the negative news about the realignment of the Xbox division is slowly taking shape for the affected employees. According to a report from Bloomberg, several Xbox studios are apparently facing possible closure. A few days ago, CEO Asha Sharma resigned a strategic realignment of the Xbox division which recently had to struggle with declining … Read more
Shūhei Yoshida has commented on the future of Xbox. Apparently he doesn’t believe that it will remain an independent platform. Reactions from followers followed promptly. Bigger changes are coming to Xbox. Under the leadership of new CEO Asga Sharma, the gaming division is to be turned inside out. The trigger was a decline in Game … Read more
Asha Sharma has been leading the Xbox division for a few months and brought additional managers into the team. During their first meeting with the new head of strategy, Matthew, a direct question came up about the future of the brand. How did he answer? Matthew Ball works since last month as Chief Strategy Officer … Read more
Xbox recently brought almost all major games to competing consoles. That should change. The new Xbox chief strategist Matthew Ball points to a larger plan for the announcements surrounding Xbox exclusive titles. Will the bet on the future work? In recent years, Xbox has increasingly relied on a multiplatform model and brought almost all major … Read more